Barefoot Grass Lawn Service

by admin on October 2, 2009

in Quality Minute of the Month

The value of a well-planned recovery strategy is dramatized in this extended Quality Minute. The segment opens with a recollection of Tylenol’s successful handling of the cyanide poisonings in 1982 and 1987.

We then look at a lawn service company in Wisconsin that implemented a good recovery strategy to salvage its own disaster. A contaminated batch of fertilizer killed the lawns of all its clients, but thanks to quick and decisive action, the owners of the company were able to retain 95 percent of their original customers and increase sales by 20 percent.

Barefoot Grass Lawn Service

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